Overview
A complete visual direction for Hawaii, bringing its brand identity to life across both physical and digital touchpoints. The project combines a fresh, playful visual language with consistent branding and engaging social media designs, creating a recognizable presence that reflects the brand’s character and product experience.
Project Brief
Design System
Brand in use
Social
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A distinctive visual identity for INDIGO, built around a modern and confident aesthetic. The project combines a refined brand identity with engaging visual applications, creating a cohesive presence that feels bold, contemporary, and memorable.